With 2.74 billion active users a month, Facebook is definitely a platform your business should have a presence on in today’s world. Combine that statistic with 48.5% of B2B decision makers using Facebook for research in 2020 and 2/3 of Facebook users visiting local...
Facebook Groups are a fantastic way to develop digital marketing leads. Although they are a long-game – over time, they can work wonders to expand your reach and generate sales. The key, as usual, is to lead the pack with value and authenticity. Open to all 1.9...
Today, for anyone wanting to grow their business or develop their professional network, with 660 million users, LinkedIn is one of the most significant platforms to do so. Among a myriad of benefits, it places you in front of your targeted audiences, drives traffic to...
Today’s digital world grows exponentially, almost alarmingly, some might say! Hard as it is to keep up, every brand’s customer service unit needs to evolve at the same frenetic pace. The consumer demand for instant gratification has meant that customer...
In an attempt to refine measurements of organic reach and address the vagueness around the authenticity of Brand Pages, Facebook has rolled out a wave of changes. At the time of their grand unveiling, in 2007, pages were defined by Facebook’s Founder Zuckerberg...
Most people create a LinkedIn profile without knowing what to do with it or how to use it effectively. Many professionals and business owners haven’t even bothered to make use of it, often leaving their profile sad and neglected. Imagine all of those lonely...
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