When you manage your own business or accept a senior position in a company, you expect a heavy workload. It comes with the pay rise and/or the freedom to manage your own destiny. However, did you expect to dedicate what feels like your entire life to your work? You’ve...
The world of business is a noisy place. It seems that every company claims to have expertise and experience in their field and can guarantee complete customer satisfaction. So, how can you stand out from the crowd? What makes you special? What makes your customers...
Great marketing, done well, can be as time consuming as it is rewarding. But, like most things in business, the more you put into it, the more you’ll get out of it. Many of our clients either never find the time to get around to ‘doing’ their marketing or they simply...
What if you could charge much more than you do now for no extra cost? People don’t always buy on price. The purchase decision is often based on emotion as much as logic. How often do you choose something in the middle price bracket? Typically, you want something quite...
Marketing involves a myriad of processes and exercises – many of which are time-consuming and, at times, even a little mind-numbing. But have you thought much about automating? The vast majority of marketing actions are open to streamlining and automation, after...
What is your Lead Magnet? In a world where people’s’ attention spans are shorter than the time it takes to boil a kettle, gaining their focus on the web can be a real struggle. On average, visitors stay on websites for a mere 15 seconds, and most of them may...
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