by Erin Lawlor | Jan 13, 2021 | Marketing – General, Marketing Planning, Marketing Strategy
Great marketing, done well, can be as time consuming as it is rewarding. But, like most things in business, the more you put into it, the more you’ll get out of it. Many of our clients either never find the time to get around to ‘doing’ their marketing or they simply...
by Hayley Storey | Dec 22, 2020 | Marketing – General
At the end of one of the strangest years I have ever lived through, rather than look back, I am looking forward and encourage you to do the same. Let’s make 2021 one of the best. It was Fill the Gap Marketing’s 10th anniversary this year, 2020, and we had grand plans...
by Tia Saunders | Oct 8, 2020 | Marketing – General, Marketing Strategy
What if you could charge much more than you do now for no extra cost? People don’t always buy on price. The purchase decision is often based on emotion as much as logic. How often do you choose something in the middle price bracket? Typically, you want something quite...
by Tia Saunders | Oct 2, 2020 | Marketing – General
If you’re new to the search marketing world then you may not even know what Google AdWords are. Google AdWords is the advertising service provided by the search engine to allow your business’s’ search result to land on the SERP, for a fee. You no longer need to wait...
by Erin Lawlor | Aug 20, 2020 | Marketing – General
‘How to write a headline that works’ – did we catch your attention? First impressions are everything. A smile, a friendly ‘hello’ or even a sexy wink can make you like a person immediately. Really, it’s the same for a headline. Whether you are writing the title of a...
by Joanne Wilson | Jun 16, 2020 | Marketing – General
15 tips to get your company growing again Over the past few months we have been sharing lots of useful advice over in our Facebook group, called ‘How to Grow My Business’ about how to market your business during the Corona Virus. As the situation is gradually easing,...
