When used correctly, email marketing can be a powerful marketing tool for your company. Unfortunately, we see many businesses making vital mistakes with their emails everyday, rendering the whole operation pointless and potentially even brand damaging. Here are 5...
Here is some information about the forthcoming potential changes which will be coming in under the new EU General Data Protection Regulations. Changes to your marketing activities are coming – Are you ready? All businesses, no matter how large or small, must start...
Email marketing is a great tactic to gain new customers and provide added value to your current client base. It helps you demonstrate your expertise, promote your products/services, and ensures your brand remains top of their mind. The problem is that email marketing...
According to the Radicati Group, we receive, on average, 105 emails every day. If your sales/newsletter email is among those, what is going to convince people they need to open your email and not simply delete it? Opening an email is often a quick decision. The...
People are dismissing email marketing. Calling it old fashioned. Saying that no one does it anymore. Don’t make this mistake. Email marketing is vitally important for your marketing content strategy and can help you engage with your customers. If you are in doubt of...
The EU are soon to vote on whether to implement a new Europe wide Data Protection legislation that could bring serious changes to marketing and the way businesses operate. If this legislation were to be passed, the way your business uses, manages or stores data will...
