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We have a wealth of knowledge here at Fill the Gap Marketing and we regularly share it with you through our blogs. Have a browse, use the search function and explore a world of marketing information to help you to grow you business. If you can’t find the information you need within our blogs, get in touch.

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Should I carry on marketing in the corona crisis?
Should I carry on marketing in the corona crisis?

I hope you and yours are all keeping as well and coping as best you can in the extreme circumstances we now find ourselves.  If like me, the shock is starting to wear off, you have been working from home for a little while now, and the realisation that this new...

10 ways to hone your LinkedIn game
10 ways to hone your LinkedIn game

Today, for anyone wanting to grow their business or develop their professional network, with 660 million users, LinkedIn is one of the most significant platforms to do so. Among a myriad of benefits, it places you in front of your targeted audiences, drives traffic to...

Top Tips for An Eggstraordinary Easter Marketing Campaign
Top Tips for An Eggstraordinary Easter Marketing Campaign

Wowee, it only seems like yesterday that we were singing Auld Lang Syne, embracing 2020, and unachievable new years resolutions were the talk of the town! Now Easter is approaching - the nations favourite excuse to scoff kilos of chocolate without judgement - and it's...

A decade of filling the gap!
A decade of filling the gap!

It can’t be true.  A whole decade! Should I or shouldn’t I?  Maybe I should open a coffee shop? (there weren’t so many back in 2010).  No . . . stick with what you know best.  Could I or couldn’t I? Ten years ago my youngest son was 2 years old and I had just had 8...

Facebook vs LinkedIn – Where to spend your budget
Facebook vs LinkedIn – Where to spend your budget

For small businesses, there's enormous potential in online advertising. While a large business may have sacks of cash to throw into publicity campaigns; a smaller company will have to be far more budget savvy. As a small business, the last thing you want is to waste...

Revitalise your email marketing campaign this year
Revitalise your email marketing campaign this year

So, it turns out that with 2.5 billion email users worldwide, showy technologies aside, email marketing remains one of the most prominent tools for target audience outreach. Since its birth, back in 1971, email has grown beyond any person, at the time, could...

Three tips for keeping your SEO in shape
Three tips for keeping your SEO in shape

Just like keeping yourself in shape (new year’s resolution alert!), maintaining your search engine optimisation (SEO) requires constant work. You don't go to the gym for a month straight, pump up your guns and tighten your buns, and then, with no further action,...

Automating your marketing processes
Automating your marketing processes

  Marketing involves a myriad of processes and exercises - many of which are time-consuming and, at times, even a little mind-numbing. But have you thought much about automating? The vast majority of marketing actions are open to streamlining and automation,...

Building great B2B customer experience
Building great B2B customer experience

Business to Consumer (B2C) marketing has, in recent times, seen a significant increase in attention to memorable customer experience. However, in the world of Business to Business (B2B), customers haven't necessarily been receiving such love and care. It's time that...

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