by Hayley Storey | Jan 21, 2020 | Marketing – General
Just like keeping yourself in shape (new year’s resolution alert!), maintaining your search engine optimisation (SEO) requires constant work. You don’t go to the gym for a month straight, pump up your guns and tighten your buns, and then, with no further action,...
by Hayley Storey | Jan 14, 2020 | Marketing Strategy
Marketing involves a myriad of processes and exercises – many of which are time-consuming and, at times, even a little mind-numbing. But have you thought much about automating? The vast majority of marketing actions are open to streamlining and...
by Hayley Storey | Jan 7, 2020 | Customer Service
Business to Consumer (B2C) marketing has, in recent times, seen a significant increase in attention to memorable customer experience. However, in the world of Business to Business (B2B), customers haven’t necessarily been receiving such love and care. It’s...
by Hayley Storey | Dec 30, 2019 | Branding
Brand awareness illustrates how familiar your target audience is with your brand and how well they recognise it. Words like ‘trending” denote a brand with high appreciation. However, this kind of recognition doesn’t happen overnight. Powerful brand...
by Hayley Storey | Dec 18, 2019 | Digital Marketing
The evolution of search engine technology has been remarkable. Over the past few years, tech giants such as Google, have made many updates, aiding their users in achieving optimum results. New technologies such as AI voice search – Google Assistant,...
